ALLIANCE UNVEILS NEW BRANDING AND LOGO TO USHER IN [A] NEW ERA

Gothenburg, Sweden, 19th April 2024 – Esports has always been defined by iconic moments. From the early days of anonymity to today’s spotlight on players and teams, the industry has undergone remarkable transformations.   For Alliance, this journey began with humble beginnings – Dota 2 and Starcraft II, a simple [A] in gray and an […]