Alliance and POWER join forces to bring professional esports closer to Swedish gamers
Counter-Strike 2 and Apex Legends stars Hakis and Twist become POWER ambassadors and will meet fans, sign autographs and play 1v1 against customers in stores across the coming year. Gothenburg, Sweden, 6th October 2026 — Alliance today announced a partnership with POWER, one of Sweden’s biggest electronics retailers. The deal covers Alliance’s Counter-Strike 2 […]
ALLIANCE UNVEILS ROSTER FOR DELTA FORCE RISE SERIES 2026
Alliance, the global esports organisation headquartered in Gothenburg, today confirms its full competitive roster for the inaugural Delta Force RISE Series EMEA, signing a squad with proven results already on the board. Gothenburg, Sweden, 30th June 2026 — Alliance, one of Europe’s most storied esports organisations, today reveals the players who will represent the club […]
ALLIANCE JOINS DELTA FORCE AS FLAGSHIP EMEA PARTNER TEAM
Gothenburg-based esports organisation Alliance announced today as one of the founding partner organisations in Delta Force’s inaugural extraction esports tournament – DELTA FORCE RISE SERIES. Gothenburg, Sweden, 22nd June 2026 — Alliance, one of Europe’s most storied esports organisations, today confirms its entry into Delta Force as a founding Partner Team in the game’s newly […]
Thunderpick and Alliance Team Up for the Streamers Cup in CS2
Thunderpick and Alliance Team Up for the Streamers Cup in CS2 Thunderpick, the leading crypto betting platform, joins forces with Alliance to launch the Streamers Cup, a high-energy Counter-Strike 2 tournament bringing together 64 invited streamers for a one-day spectacle on October 5th starting at 14:00 CET. With all participants live simultaneously, fans can look […]
Alliance Renews Partnership with Valhalla for Year Two
Gothenburg, Sweden, 1st September 2025 – Alliance is proud to announce the renewal of its partnership with Valhalla for a second year, building on a successful first year of collaboration between the leading esports organisation and the innovative web3 gaming platform. The first year of Valhalla x Alliance brought exciting opportunities for the Alliance community […]
Alliance Announces Partnership with OBSBOT as Official Camera Partner
Gothenburg, Sweden, 10th June 2025 — We’re beyond excited to announce Alliance’s new official camera partner: OBSBOT. Showcasing not just the games, but the stories of our players. Their struggles, their victories, their passion. This has been a core value of Alliance since 2013. It’s a vision we now proudly share with OBSBOT. Their guiding […]
Alliance enters the universe of THE FINALS
Gothenburg, Sweden, 28th May 2025 — We’re beyond excited to announce that Alliance is becoming the official club partner for THE FINALS. This isn’t just another game, it’s a leap into a virtual arena where fame, fortune and the favor of sponsors await those bold enough to compete. Stepping into a new game and a […]
Alliance Partners with Valhalla: Official Web3 Gaming Partner
Gothenburg, Sweden, 24th September 2024 – Alliance, the leading global esports organization, is excited to announce a groundbreaking new partnership with Valhalla, an innovative Web3 play-to-earn game as our new official global partner. Valhalla, a turn-based strategy game built on blockchain technology, introduces a unique play-to-earn model, blending competitive gaming with the potential to earn […]
Tele2 Alliance Academy begins for real
Tele2 Alliance Academy begins for real The selection process has been ongoing since August 1st, and we have had an incredible 457 players participating. The top eight have automatically qualified for the next stage, while Hawk and Twist have handpicked an additional 10 players who stood out during the rounds. The last 2 places are […]
PARI joins Alliance as new Partner and Sponsor
Gothenburg, Sweden, 24th July 2024 – Today Alliance is proud to announce our new partnership with leading sports betting company PARI, focusing on media and content creation with Alliance’s flagship Apex Legends team. At the core of this partnership, PARI will become a key media and content creation sponsor of Alliance’s Apex Legends division, supporting our […]
