Gothenburg, Sweden, 10th February 2025 – Alliance, the leading global esports organization, is broadening its horizons in 2025 by an exciting new partnership with IAgent, a cutting-edge AI technology company that creates AI-powered versions of real players and streamers, trained directly from gameplay footage. This groundbreaking collaboration will provide Alliance players with a new way to train and improve their skills by utilizing AI versions of themselves.
By leveraging IAgent’s state-of-the-art technology, Alliance aims to let their players create powerful bot versions of themselves. This partnership will unlock new ways for its players to analyze and refine their own performance, practice against their digital counterparts, and elevate their strategies in entirely new ways.
Jonathan “Loda” Berg, CEO and co-founder of Alliance, shared his excitement for the partnership:
“When I first met Jamie, the CEO and co-founder of IAgent, last year, I was immediately drawn to their vision. Our partnership is built on a shared passion for esports, gaming, and innovation, and the potential here is incredible. IAgent is one of the first companies training AI models on video content, and honestly, it’s surreal to think that my dream of playing alongside five versions of myself might actually become a reality.”
Jamie Batzorig, CEO and co-founder, commented on the partnership:
“Alliance needs no introduction. They’ve been at the forefront of esports for years, and for us at iAgent, this partnership just makes sense. Our whole mission is about giving players real ownership over their skills and data, and working with Team Alliance lets us take that vision further. We’re diving deep into AI training, behavior cloning, and utilizing player data to explore the next steps in gaming. This isn’t just about tech—it’s about building something that truly belongs to the players.”
This partnership marks a significant milestone for both Alliance and IAgent as they join forces on this innovative project to merge high level esports performance with next-generation AI technology, setting a new benchmark in player development by combining the elements of talent, hard work and artificial intelligence.
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About IAgent
IAgent is pioneering a new era of AI-driven gaming by enabling players to create, own, and monetize AI agents trained directly from their gameplay footage. Using its groundbreaking Visual Learning Model (VLM), IAgent transforms real player behavior into AI-powered agents that can be deployed across games, making them adaptive, lifelike, and uniquely personalized. Built on a decentralized infrastructure, IAgent leverages distributed GPU power to train and refine AI agents while rewarding contributors with $AGNT tokens. By merging AI, blockchain, and gaming, IAgent empowers players to shape their own gaming experiences, redefine digital ownership, and drive the next wave of innovation in interactive entertainment.
About Alliance
Established in 2013, Alliance is a globally recognized esports powerhouse, celebrated for its championship-winning teams and the contributions of top players and digital superstars. Since then, they have amassed 57 championship trophies, along with over 150 tournament wins and over 300 podium placements across 18 esport titles in the last 10 years. Rooted in integrity, perseverance, and community – Alliance is dedicated to pushing the boundaries of esports and inspiring fans worldwide. Together, we’ve shaped the future of esports, making it the thriving industry it is today while staying true to our values.
